Unsuspecting Audience for E-Marketing Agency Online Campaign
May 04 2006
Our wacky e-marketing agency, eROI, created an off-the-wall site called “Send a High Five” to spread the virtual love and sincerity of a good high five. The site www.SendaHighFive.com was a labor of love for us. We wanted dip our toes into the ocean that is social networking and flex our creative muscles at the same time. We have certainly had some interesting initial results. On 4/20/06, we seeded the site on Wikipedia.
The stoners came out in droves. 4/20, which also happened to be National High Five Day this year, was our single best day for unique visits to the High Five site. Who says smoking reefer makes you unproductive? Our toking test audience gave us two bongs up but now we ask ourselves, “Do you have to be high to five?” We think not and we are ready to get the rest of the world on the High Five love-train. Check out the site, create a High Five and send it to me. We’ll keep you updated with the results of our Social Media / viral marketing experiment.







