eROI Days Email Agency

I frequently applaud the efforts of Diesel at truly pushing the envelope of cool and shock. They once again had my attention this past week with the profile update creative. The importance of “knowing” your audience is a top line deliverable, but this one had to surely drive the click through.

The only thing that left me a bit lost, was that the click threw me to the home page and not to my exact profile update. Made the conversion a little harder, but trust me, I wanted them to know that this spring’s surgery was a success and I would look great in relevant offers for strapless tank dresses.

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