Bose: Questionable Email Footer
Aug 24 2006
While this email is beautiful and follows best practices in call to action; it definitely falls into our “Email Mistakes” category as it was moderately irrelevant to my 30 year old friend (whose 85 year-old only living grandmother could care less about electronic equipment) who received it AND the Bose email footer says:
On design and call to action, the Bose email succeeds:
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