Day #1 of Visit to the NYC office

Feb 18 2008

I took the train in from Princeton, New Jersey this morning (spent the night at my childhood friend’s house in Princeton, after recovering from a huge night out at TGI Fridays – with him, his wife, and adorable 2-year-old son, followed by an intense game of Scrabble where his British wife crushed us with words like “cheque” and other non-American, English words). I digress. It’s a balmy 55 degree, overcast day in Manhattan and I’m loving the freedom of walking everywhere in this town.

I connected w/ Chris Masagatani, our NYC Director, at my hotel near Madison Square Garden and we walked to his interim office at ReturnPath – an awesome partner of ours. It’s amazing what you can get done in just a few hours when you have uninterrupted time in person with someone. Chris and I went over updates on all of our NY region clients – roughly 40 of them. We made travel arrangements for him to come back to see us in April in P’town. We also went over a NYC-specific grassroots marketing campaign of reaching out to other bloggers in NYC in the marketing, interactive, and advertising industries.

Chris’s blog is www.CrossPixelNation.com. It’s barebones from a design perspective, but it will soon be a key asset to our NYC office.

We treated ReturnPath Exec Stephanie Miller out to a tasty lunch of Southern cooking nearby and caught up on the happenings within the email and interactive industry. Huge thanks again to Matt, Stephanie, and the ReturnPath team to making our entry into the NYC market so much more enjoyable than scrapping away and learning the hard way.

Another update. We hired an awesome NYC-dedicated account coordinator, Donald Law, in our Portland office and he’s hitting the ground floor running this week.

If you still haven’t clicked through to Chris’s blog, here is Episode II of his video talents and impressions of the Big Apple after living here for the past 6 weeks:


Published in eROI, eROI New York City

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