Archive for July, 2008

As Seen On TV

Tuesday, July 29th, 2008

With Ryan on vacation, he asked me to keep the ball rolling and take over eROI Days. So ask and you shall receive my friend.

Many of you loyal eROI Days readers out there may have seen this killer show called “Mad Men” on AMC. It’s my current favorite show now that I can’t see any new episodes of “The Wire.” Mad Men just started it’s 2nd season running Sundays on AMC, so that means you all have a first season to catch up on!

The main character of Mad Men is Don Draper, the Creative Director at a mid-sized NY agency called Sterling Cooper. Draper is at the forefront of the New Frontier of the early 1960’s, where he and his colleagues deal with everything from cigarette advertising — and those pesky new studies linking smoking to lung cancer — to the 1960 presidential campaign, with the ad men at Sterling Cooper approached by advisers to Richard Nixon.

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eROI Camping Trip 2008 - So Gooooood

Tuesday, July 22nd, 2008

The pictures / slideshow below of the eROI camping trip at Timothy Lake on the back side of Mt. Hood is good, but it’s a bit biased towards the family fun side of things. Kelsey will need to reveal the late night photos and video of some of the drinking games and intriguing conversations. All in all - a great time was had by all 25 folks who joined for a great overnight trip. The link to the slideshow is here if you want to see the full size of the pictures - http://picasaweb.google.com/ryanbuch99/EROICampingJuly08AtTimothyLakeMtHood.

EmailDays Blog will have a New Look this Week

Monday, July 14th, 2008

You will be inspired. The new look to this fascinatingly fascinating blog will be far far better than the little screenshot below. Prepare to be utterly floored by this weekend. No pressure to the awesome developer (rockstar Mrs. Gunter) and designer (nicely done Mr. Calvert).

I almost forgot — this blog will transition over the next month or so to having everyone subscribe to eroidays.com, no longer emaildays.com (same content, just a more accurate name):

A Beautiful eROI Wedding

Sunday, July 13th, 2008

The company eROI didn’t get married, but two amazing people (Chris and Tatom Masagatani) tied the knot on a Ranch outside of a tiny town called Dayton in Central Washington. Half the company was present and had a blast. Truly, the pictures and videos in the slideshow below say it all. Both families are super genuine and made the event an unbelievably special occasion:

eROI Office in the Hood - soon to be Shwanky Neighborhood

Thursday, July 10th, 2008

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Ever since we moved into the Technology & Arts Building on 505 NW Couch Street, we’ve loved it - it’s in the heart of Oldtown / Chinatown and 1 block from downtown. It has the coolest, hipest retail (Compound), favorite indie coffee place in town (Backspace), best Steak & Cheese sandwiches (Ford’s Cafe), killer drinks and ambience (Someday Lounge), and coming soon - the first and only upscale business lunch spot in the entire neighborhood (Davis Street Tavern).

However, this blog post isn’t about all the killer stuff currently in our building. It’s about the development happening across the street in the full city block parking lot that’s about to become the hotspot in town for upscale grocery shopping (Japanese + Chinese), retail, farmer’s market, and all kinds of other goodness. Check out this recent Portland Tribune article talking all about it!

It’s not totally a done deal, but it’s looking good. Ain’t life grand.

Heart-Felt Thank you to All Who Participated in FIVE

Wednesday, July 9th, 2008

If you didn’t catch our email yesterday and you attended or participated in the big eROI fashion party called FIVE a couple weeks ago, here it is below. Also, we have new video to show you.

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The new eROI party video - check it out to see if you are in the video:

CBSSports.com Launches Two New Fantasy Newsletters

Tuesday, July 8th, 2008

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Full disclosure, eROI did the design for this CBSSports.com Fantasy Football and Fantasy Baseball newsletter signup email. One pleasant surprise is how well this email performed both before its launch in eye-tracking testing and in the number of newsletter signups it drove in the actual campaign.

What are your thougths on the above email design? Please comment.