Proof that Many of Us Like Receiving Emails

Feb 24 2009

According to a new study published today by eMarketer, “57% of consumers had a more positive impression of companies they had purchased from when they received e-mail from them—and 40% said such e-mail made a future purchase from the company more likely.”

Read the full eMarketer article here on some surprising take-aways on the effectiveness of email marketing >>


Published in Email Delivery Studies, Email Studies, Every Day Email, Marketing Studies

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