eROI Launches Site for Meritage Properties

Apr 07 2009

In 2003, eROI designed and developed a website for Meritage Properties. Six years later, they were ready for a new overall strategy and design and again decided to turn to the eROI team to make it happen. The original design was simple and fit their needs at the time but with more focus on online marketing, Meritage Properties wanted to present themselves in a more mature fashion. The emphasis was on making the design clean and crisp. This was achieved by using neutral colors to make the property photos and logo pop off the page through greater contrast. Additionally, the site employs helpful yet understated navigation bars and a java script slideshow of properties rotating on the home page. Another success was integrating google maps into the site. This added functionality, built in wordpress, allows viewers to click a location and view the property that resides there. The overall effect is a stunning combination of photography, information and functionality. This site has been propelled back into the modern world of web design.

Visit the site at: http://www.meritageprop.com/

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