CEO Blogging Priorities
Tuesday, November 18th, 2008I regularly give speeches on the importance of blogging. It is one of the core pieces of our grassroots marketing effort, personalizes our brand, engages a 2-way dialogue, helps search engine optimization of all eROI sites and blogs, seeds some press that we get, and indirectly generates some leads through all of this.
That being said, there are weeks like the past one where it is really challenging to make blogging a priority as a CEO. Over the past 2 months, I’ve gotten a lot more engaged in the company and am actually working a bit harder (60 hour weeks vs. 50 hours before). My focus has shifted more towards Sales, Speaking Engagements, and Product Development (and I’ve kept the same high level of commitment towards interacting w/ employees).
I am not making excuses (actually, that’s exactly what I’m doing), but that’s why I haven’t blogged in 8 days. My biggest reflection of this poor blogging discipline is that I missed Haiku Monday (by 5 hours at is now 5am on Tuesday). After a brief, private flogging, I now forgive myself for this major faux-pas. Let the haikus roll like water in a rocky stream:
I had my daughters
To myself this weekend and
We laughed and danced.
Tom Szaky lit
Up the stage at eROI – telling
Huge successes of Worm Poop



I am excited to join a great panel for an upcoming Software Association of Oregon event called 


