Posts Tagged ‘Crave Club’

Kettle Launches New Crave Club

Thursday, June 8th, 2006

We worked with Kettle Foods (LOVE THE CHIPS) again to put together a great new Crave Club Site. Hats off to Kettle as they are great designers and to Maxwell PR for the direction. This is a great example of how you can build a community around a brand.

http://www.findanewflavor.com

New York Cheddar 

I am Bold, Grown-up Cheese.

I’m a bold, big city person. Museums, theater, fine dining and cool shops… I can even appreciate performance art. I’ve got grown-up tastes but I’m not stuffy or stiff. I know how to have fun and I’m just as comfortable at a white linen-laid table as I am at the hot dog cart. I’ve got style. An individualist who isn’t afraid to show my true colors or to stand out in a crowd.