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Heritage Hunt is the third website eROI has launched for Buchanan Partners, an East Coast based real estate development firm.  The site was created for their new commercial spaces along with plans for a residential counterpart, hence “The Place to Live and Work” tag line.  Early on, eROI was faced with the opportunity to develop a logo for Heritage Hunt because it was a brand new endeavor for the firm.  Elliot, the graphic designer, presented a few different treatments and with the suggestions from the client came up with a logo that presented Heritage Hunt’s professional and warm image effortlessly.  In the interest of making the real estate development the star of the website the inspiration for the design came from the architecture itself.  On the homepage the arch over the logo mimics the arch of the pictured building.  Also the inlays around the top of the building were stylized on the site to become the top navigation.  This approach created a cohesive design that transitioned flawlessly from one page to the next.  All these design elements set in a manageable WordPress format created the ideal site for Buchanan Partners.

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