Posts Tagged ‘KickApps’

eROI Brings Sexy Back and gets Freaky

Friday, August 31st, 2007

3 Days and counting until Justin Timberlake brings his FUTURESEX/LOVESHOW to HBO. eROI teamed up with HBO and integrated a solid design into our favorite social media video platform, KickApps, to produce the site – www.futuresexlove.com. Take particular notice of the uploaded videos of JT’s biggest fans or the cool widget that I also show below – put the widget on your own blog when you get a chance.


If you check out the site, you’ll notice that the most viewed video is my friend Anna. She is Polish and she is Freaky as you can see below.

eROI Launches New UGC Video Site

Wednesday, May 9th, 2007

Well this site moved in at the speed of light and brought us into a new tech platform from KickApps in NYC. These guys let us use the back end of their system to build out a custom User Generated Content/Social Video site for Widmer Brewing. The video and design from Sasquatch Advertising who is their agency of record. (We just got to chop it up, style the design elements and mess with endless code that we had never seen) It was a fun project to work on and a good learning curve for a new project which rolled in last Thursday from HBO/Cinemax for a new series show that starts June 1st. (Yeah that gives about 3 weeks to knock it out of the park) Can’t tell you much more than that now, but it is going to be saucy and use social video and user generated content. (And has to do with Las Vegas, beautiful people and steamy plotlines.)

LemonYourWidmerSm.jpg

I would love for you to take a look at the LemonYourWidmer site as the videos we loaded it with to start it off sure are a lot of fun. AND believe it or not 100% legitimate. After you see the golf chip shot (which took only 10 takes) you will know what I am talking about. If you have an idea of how to Lemon your Widmer, shoot it and load it up.

And of course it uses emailROI to power the front page Send to a Friend functions with a custom HMTL email template.

If you think of eROI as just an email ESP, you are missing the other 40% of our business: campaign sites, blogs, DM PIN campaigns, corporate sites, Web 2.0 application builds and advergames.