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	<title>eROI Days Email Agency &#187; pop up</title>
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	<description>Web Design + Email Marketing Agency, Email Design, eROI, eROI Days Blog, Email Marketing Strategy, Email Inbox Blog, email days, interactive agency culture, email marketing blog, Funny Email, viral marketing, Spam Archive</description>
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		<title>Once it goes pop-up</title>
		<link>http://eroidays.com/2007/10/10/once-it-goes-pop-up/</link>
		<comments>http://eroidays.com/2007/10/10/once-it-goes-pop-up/#comments</comments>
		<pubDate>Wed, 10 Oct 2007 17:02:04 +0000</pubDate>
		<dc:creator>Ryan Buchanan</dc:creator>
				<category><![CDATA[Social Networking + Web 2.0]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[pop up]]></category>
		<category><![CDATA[web 2.0]]></category>

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		<description><![CDATA[What's more annoying than pop ups...
]]></description>
			<content:encoded><![CDATA[<p>What&#8217;s more annoying than pop ups&#8230;the ever present intrusion to content? Yes, Orbitz, your games are fun and excluded from this conversation, but to the rest of you, go away.</p>
<p>So what can be taken away from these daily digital intrusions? How about some design mishaps. Surely once a design technique has worked its way into a pop up, it must be time to move on. Remember that jittery windows pop up. God that pissed me off.</p>
<p>Here&#8217;s a look at my most recent pop up encounter. Web 2.0 (shiverrrrr) in a nut shell. I&#8217;ve circled all the over used elements, but in case it&#8217;s not clear, here are the bullets:</p>
<p><a href="http://www.lovemyflash.com" target="_blank"><img src="http://i13.photobucket.com/albums/a263/apothecarious/eROI/pop-up.jpg" border="0" alt="marked up web 2.0 pop-up found on lovemyflash.com"></a></p>
<p>• reflected graphic<br />
• Beta button<br />
• swirly stuff<br />
• wings<br />
• gradation<br />
• repeated graphic background<br />
• overly large call to action fake gloss jelly rounded corner button thing</p>
<p>Now, some of these elements work by themselves (or maybe I&#8217;ve just been told that by clients so many times that I believe it) but all together&#8230; look out!  I use all these elements all the time, but my point is, whenever design starts to look like pop ups, maybe it&#8217;s time to take a deep breath, and hit the drawing board.</p>
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