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	<title>eROI Days Email Agency &#187; Shave Everywhere</title>
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		<title>Do you Trim?</title>
		<link>http://eroidays.com/2006/05/07/do-you-trim/</link>
		<comments>http://eroidays.com/2006/05/07/do-you-trim/#comments</comments>
		<pubDate>Mon, 08 May 2006 04:26:24 +0000</pubDate>
		<dc:creator>Ryan Buchanan</dc:creator>
				<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[Adverblog]]></category>
		<category><![CDATA[eROI]]></category>
		<category><![CDATA[interactive agency]]></category>
		<category><![CDATA[online marketing agency]]></category>
		<category><![CDATA[Philips]]></category>
		<category><![CDATA[Shave Everywhere]]></category>

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		<description><![CDATA[Instead of stumbling upon this site from a link within a proud friend&#8217;s email, I actually found this hilarious site as a link from one of my favorite viral marketing blogs, Adverblog. The &#8220;Shave Everywhere&#8221; Philips micro-site promotes male grooming. My personal favorites on this site include the cheesy male voiceover and the featured extra [...]]]></description>
			<content:encoded><![CDATA[<p>Instead of stumbling upon this site from a link within a proud friend&#8217;s email, I actually found this hilarious site as a link from one of <a href="http://www.adverblog.com/archives/002667.htm">my favorite viral marketing blogs, Adverblog</a>.  The <a href="http://www.shaveeverywhere.com">&#8220;Shave Everywhere&#8221;</a> Philips micro-site promotes male grooming.  My personal favorites on this site include the cheesy male voiceover and the featured extra optical inch you apparently get if you are an agressive trimmer.  Guys &#8211; please comment.  A buddy of mine did a recent poll at a party, and said that 14 out of 20 men trim.  I didn&#8217;t believe him, but it seems that there is now some conclusive evidence.</p>
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